When you’re building a photography business, you’re often focused on marketing to your local market—but what if your target audience actually consists of tourists who don’t live near you? Jess Fernandez built her business on exactly that: Hawaiian vacations. Living in Maui, Jess realized that the best portrait market for her to dive into was […]
As you’re building your marketing strategy, are you incorporating paid advertising? Paid ads offer an opportunity to convert your audience into customers when done right. In today’s episode, Google Ads consultant Olivia Lawson joins us to share how entrepreneurs can get started with paid ads, what to consider, and how to get the most value […]
Have you ever read a marketing email and connected on a deeper level with the creator? They likely used a personal story or anecdote to connect with you. Listen in as Zafira Rajan joins us to share how you can use sensory storytelling in your copy and marketing, plus what it actually means to incorporate […]
Have you been intentional in the habits you’ve created in your business? Think beyond the bad habits and let’s look at how valuable good habits can be. In today’s episode, Jess Joswick joins us to share a few intentional habits you can incorporate into your business to set yourself up for success in both business […]
When it comes to expanding your reach and growing your audience, one of the best ways to do that is through borrowing audiences. Podcasts are one of the most powerful ways to do this while sharing your expertise and building relationships through collaborations. In today’s episode, podcast pitching pro Christina Lenkowski joins us to share […]
You’ve probably been told that you can’t gain anything more than visibility by offering your services for free. If you do it right, you can actually gain long-term, recurring clients and revenue! In today’s episode, Rebecca Hunnicutt shares how she donated her photography services to silent auctions, which helped her gain new photography clients! Plus, […]
I'm a Disney-loving family photographer, and filmmaker turned Workflow and Automations Guru who helps creative service providers automate their sh*t, reclaim their time and get back to living!
With 10+ years in the creative space, Colie believes every creative deserves to build a business that is sustainable and profitable, and no one should quit their 9 to 5 only to work 24/7 [in their business].
The truth—automated systems can save us all from being overworked and overwhelmed.