Every client I bring on the podcast has something unique about them or the systems we set up together. Mori is both. Mori is a custom stationery designer who creates gorgeous, one-of-a-kind invitations for bar and bat mitzvahs and other big events. When she came to me, she was worried her process was far too […]

I need to preface this one. Kelley of Hidden Path Creative went through The Experience Edit with me before it was The Experience Edit. Before the Systems Professor app, before the Offer Scorecard, before any of the tools my current clients use to map their client journey. Until the day we recorded, she had never […]

Y’all, this is a short one, but it comes with homework. Yes, even if you’re not my client. I’ve been finding the same time leak in almost every offer I review, so this episode walks you through a time audit for photographers and creative service providers. Because you can’t price an offer that’s profitable and […]

A little bit of a confession, for five and a half years I’ve helped you map your client journey, get excited about what’s possible, and then spend the rest of our time together bending that vision to fit inside software I recommended. As of this episode, I’m done doing it that way — and I’m […]

You love what you do. That’s not the problem. You have a CRM. You might even have workflows and templates. And yet somehow you’re still the one sending every email, customizing every form, tweaking every touchpoint before it goes out, and approving every step before your system is “allowed” to move forward. You care deeply […]

Welcome to the Episode Y’all, I had a total aha moment this year, and I’m bringing you into it in real time. There’s a group of you who don’t want less involvement with your clients — you want more, and you’ve been sitting there wondering if systems even have a place in that. Spoiler: they […]