Ever wondered if your freebies are helping people buy—or just taking up digital space? In this episode, I’m sharing how a single podcast (shoutout to Jenn Green!) made me rethink everything I’ve ever created. I ran my freebies through her mini/medium/large framework, pulled in ChatGPT to help, and uncovered a few surprising gaps—and a lot […]

Ready to make booking you effortless for your clients? In this episode, I’m breaking down how to create a five-minute booking process using a well-structured proposal (or quote/smart file, depending on your CRM). If booking feels like a scavenger hunt, leads will ghost instead of sign—but with the right setup, you can take them from […]

This is the third episode of the Client Experience Series! Now that you’ve mapped out your client experience, it’s time to turn those steps into workflows inside your CRM. In this episode, I’m breaking down how to structure your workflows into phases, determine what should happen automatically versus manually, and set up the triggers that […]

If you’ve ever opened your CRM and thought, “Okay but… what is this actually supposed to do?” this episode is for you. Last week on the podcast, I walked you through my CRM audit process and shared a brand-new self-audit quiz to help you figure out whether you’re stuck in manual mode inside your systems. […]

If this is the year you’re looking to improve your client experience, you’ve come to the right place! Auditing your systems and workflows is key to not only improving your experience, but optimizing and refreshing it year after year. To kick off our new client experience series on the podcast, I’m sharing a breakdown of […]

Beyond our careers, we’re real humans experiencing real obstacles in our lives. Katrina joins us to share how a boudoir session helped her overcome a really dark and insecure time in her life, encouraging her to do the same for other women. Plus, listen in as she highlights how she’s been awarded a few grant […]