Welcome to the Blog

Lessons in systems and business strategy for creative entrepreneurs

Marketing

When I first started my photography business, I knew SEO was key. I built a website, optimized my content, and let Google do its thing. But when I launched the systems side of my business? It took me way too long to realize that a website and marketing strategy were just as important there. (I […]

Automate Your Content Systems: How I Simplified My Entire Marketing Workflow

Photographers

When I started my business in 2012, I did everything manually. Every email? Typed from scratch in Gmail. Invoices? Sent through PayPal. Contracts? Scattered across multiple platforms. It wasn’t until 2015 that I realized how much time (and sanity) I was losing by not having a centralized system. Enter the CRM—Client Relationship Manager. If you’re […]

The Systems, Tools, and Strategies Every Photographer Needs to Save Time and Book More Clients

Honeybook

Running a service-based business means juggling inquiries, session bookings, and contracts—all while trying to stay organized. (And let’s be real, that’s a lot.) The good news? The HoneyBook scheduler takes the chaos out of scheduling and turns it into a seamless, automated process. Instead of back-and-forth emails, double bookings, or manually inputting project dates, HoneyBook […]

3 Reasons Why I Recommend The HoneyBook Scheduler

Client Experience

If you’ve ever stared at a blank screen wondering how to create a booking proposal that stands out, you’re not alone. A well-structured proposal is like your magical unicorn assistant when it comes to turning inquiries into booked clients, and trust me, it doesn’t have to feel overwhelming. I’m here to walk you through exactly […]

How to Create a Booking Proposal That Converts Clients with Confidence

Client Experience

When it comes to running a business smoothly, one thing I’ve learned is the importance of systems (because trust me, I’ve seen how life-changing they can be). As a systems and client experience strategist, I’ve worked with countless business owners who were drowning in emails, spending way too much time crafting the same responses over […]

3 Must-Have Email Templates for Streamlining Client Communication

photographer gallery delivery
Marketing

New year, new business! Right? The beginning of the year is when we all scramble to set new goals, try new things, and start planning your content for 2025. But when it comes to marketing, it can quickly end up way too overwhelming to think and plan! Don’t worry–today, I’m here to guide you through […]

The Ultimate Guide to Planning Your Content for 2025

Pictime

If you’ve ever struggled to deliver videos to your clients in a way that feels seamless, professional, and on-brand, you’re not alone. For years, photographers and hybrid shooters (like me!) have been juggling multiple platforms to deliver both photos and videos—and let’s be honest, it hasn’t always been pretty. But now, Pic-Time video features have […]

Pic-Time Video Features: An Intro Guide for Photographers

Dubsado

If you’ve been paying attention, you might’ve noticed HoneyBook recently announced an upcoming increase in pricing coming early next year. An increase of $20 a month for its Essentials plan, $50/month for Premium, and the cost of the Starter plan is nearly doubling. You can see information on the upcoming price increase in my Honeybook […]

How to Switch From HoneyBook to Dubsado Without Losing Your Mind

spotify wrapped for knowing how your business year went
Business

It’s that time of year again—Spotify Wrapped season, where playlists meet data magic! You know the drill: we all dive into our stats to see which songs we couldn’t stop playing, what genres defined our vibe, and just how much time we spent jamming out. (Spoiler alert: way too much.) But what if your business […]

Your Business Year, Wrapped: What Your Client Hub is Telling You About 2024

I'm a Disney-loving family photographer, and filmmaker turned Workflow and Automations Guru who helps creative service providers automate their sh*t, reclaim their time and get back to living!

With 10+ years in the creative space, Colie believes every creative deserves to build a business that is sustainable and profitable, and no one should quit their 9 to 5 only to work 24/7 [in their business].

The truth—automated systems can save us all from being overworked and overwhelmed.

I believe every creative deserves to turn their craft into a business that brings them joy and profit.

Hi, I'm Colie. 

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