Solo Episode

Let’s clear something up right away: email marketing and client communication are not the same thing. I love a good newsletter (I probably subscribe to more than 100 of them myself), but when I talk about client communication, I’m talking about the emails you send to the people who are paying you — or the […]

Let’s clear something up right away: email marketing and client communication are not the same thing. I love a good newsletter (I probably subscribe to more than 100 of them myself), but when I talk about client communication, I’m talking about the emails you send to the people who are paying you — or the […]

Way back in episode 23 of the podcast, I shared the four core workflows I believed every creative business needed inside their CRM. And honestly? That episode still holds up. But I’m not in the business of duct-taping old advice when the landscape has changed — and two big things have changed. First, I’ve made […]

If you’ve ever looked at your business and thought, “My systems are trash… or worse, I don’t even have any,” this episode was made for you. Here’s the truth: you don’t have to fix everything at once. In fact, you already have more systems than you think — they just may not be working as […]

Hello, hello! In today’s episode of the Business-First Creatives podcast, I’m pulling back the curtain on a big pivot in my own business. Two years ago, I shifted my offers in a way I thought would buy me more time — but instead, I ended up building a business that didn’t feel aligned. That’s the […]

When someone fills out your contact form, they’re not just asking for pricing — they’re saying, “I think you might be the one.” And that first email you send back? It’s either building momentum or slowing everything down. Today we’re digging into the automated inquiry response email — the fast follow-up that should bridge the […]

Fall family photography season is almost here, and if you’re already bracing for the wave of inquiries, back-to-back sessions, and late-night editing marathons — this episode is your survival guide. I’m walking you through the three biggest bottlenecks that leave photographers overwhelmed every single fall… and exactly how to fix them before you hit burnout. […]

It’s my birthday month, and I’m in full systems realignment mode. In this solo episode, I’m walking you through why I decided to retire some longtime products from the System Shop, and how that decision led to one of my favorite new offers yet. Whether you’ve been eyeing my templates or wondering what’s next for […]

Let me tell you what sparked this episode. I was sitting in an offer hot seat, listening to brilliant feedback on my work, and as soon as my turn wrapped… I grabbed a pen. Because something finally clicked. For years, I’ve been the go-to systems strategist for creative business owners — the person you call […]