Solo Episode

In the last episode of the podcast, I sat down with money coach Emilie Nutley to talk about the numbers behind your business: how to pay yourself consistently, how to understand what your business actually needs to generate, and why making money decisions based on real data matters so much. Because once you know your […]

Do you ever look back at your business and realize, that’s when everything shifted? A year ago, I recorded a four-part Client Experience series on the podcast. At the time, I thought I was just teaching. I didn’t realize I was laying the foundation for the only two offers I would carry into 2026. In […]

Planning this episode felt a little like getting a dose of my own medicine. When I help my clients build their five-minute booking process, I always tell them: your FAQs don’t belong buried on your website. They belong right above where someone is about to pay you. Because that’s where decisions actually happen. And so […]

Every time a CRM announces a price increase, the online business world collectively panics. My Threads feed has been full of people asking if they should switch to a different platform—or ditch their CRM altogether. And honestly? I get it. When HoneyBook raised its prices last year, everyone’s question was “should I switch from Honeybook […]

Let’s clear something up right away: email marketing and client communication are not the same thing. I love a good newsletter (I probably subscribe to more than 100 of them myself), but when I talk about client communication, I’m talking about the emails you send to the people who are paying you — or the […]

Let’s clear something up right away: email marketing and client communication are not the same thing. I love a good newsletter (I probably subscribe to more than 100 of them myself), but when I talk about client communication, I’m talking about the emails you send to the people who are paying you — or the […]