Let me tell you what sparked this episode. I was sitting in an offer hot seat, listening to brilliant feedback on my work, and as soon as my turn wrapped… I grabbed a pen. Because something finally clicked. For years, I’ve been the go-to systems strategist for creative business owners — the person you call […]

What if I introduced you to the person who completely changed how I use AI in my business? I want you to meet Kenzie  Soderberg, the AI strategist behind The Brand Blueprint. In this episode, we explore why AI isn’t just a flashy gimmick—it’s reshaping workflows, first drafts, and even offer strategy at lightning speed. […]

Ever felt like your emails just aren’t landing? This episode is your permission slip to stop overthinking and start aligning. I sat down with email copywriter Breanna Owen to dive deep into writing emails that feel good, connect authentically, and actually convert. Listen in as she leads with email energetics and brings human design into […]

If workflows are the bones of your client experience, this episode is all about the heartbeat—your emails. In Part 2 of this mini spotlight, I unpack the Confidence Loop, my signature framework for writing strategic, trust-building emails that do more than inform—they convert. Originally recorded as a lesson inside my new course, Email Like You […]

What if I told you that your sales page might be turning buyers away before they even click? Courtney Fanning joins us to dig into why people buy (or don’t). From the socializer who shops based on vibes to the thinker who reads every last FAQ, Courtney walks us through the four buyer types—and how […]