Insights to Improve Your Client Experience and Workflows

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how to segment your audience for marketing
Podcast

Let’s clear something up right away: email marketing and client communication are not the same thing. I love a good newsletter (I probably subscribe to more than 100 of them myself), but when I talk about client communication, I’m talking about the emails you send to the people who are paying you — or the […]

How to Segment Your Audience for Marketing (and Why Most Creatives Get It Backwards)

crm workflows for creatives
Podcast

Way back in episode 23 of the podcast, I shared the four core workflows I believed every creative business needed inside their CRM. And honestly? That episode still holds up. But I’m not in the business of duct-taping old advice when the landscape has changed — and two big things have changed. First, I’ve made […]

The 5 CRM Workflows Every Creative Business Needs (2025 Update)

Podcast

I’ve been shouting from the rooftops about using video in your client experience—and today, I’ve got backup. In this episode, I’m joined by Carolyn Leasure, a website evolution expert who turns scrappy Squarespace sites into smooth, branded systems. We’re diving into the magic of asynchronous video and how it can transform the way you connect […]

Improve Client Trust & Increase Conversions through Asynchronous Video with Carolyn Leasure

Podcast

If you’re not tracking it, you’re winging it. That’s why it’s important to have a system in place to help keep you accountable. In this episode, Melissa Arlena joins us to discuss the power of airtable and accountability. Listen in as we discuss systematizing recurring revenue and keeping clients from slipping through the cracks. Whether […]

Creating Accountability in Airtable with Melissa Arlena

Marketing

What if your next five clients aren’t on Instagram, but actually sitting across from you at an in-person event? Tiffany Crenshaw is a former teacher turned photographer turned educator, and she’s sharing her unconventional but highly effective strategies for growing your email list in person. We’re talking QR codes at mom events, blog post reuse, […]

Growing Your Email List at In-Person Events with Tiffany Crenshaw

Podcast

I almost made a catastrophic business move by shutting everything down. Thankfully, a conversation with my business bestie Sabrina helped me take a step back to assess. What started as a low-energy confession turned into a revelation about patience, energetics, and realigning offers with what lights me up, so we decided to bring it to […]

Energetics in Business with Sabrina Gebhardt

Business-First Creatives is a podcast for photographers and creative service providers who want a business that feels easier to run, more intentional behind the scenes, and sustainable long-term.

The conversations here focus on the parts of business that quietly shape everything else: client experience, communication, systems, marketing, pricing decisions, visibility, and the choices that support long-term growth without burning you out.

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I'm a Disney-loving family photographer, and filmmaker turned Workflow and Automations Guru who helps creative service providers automate their sh*t, reclaim their time and get back to living!

With 10+ years in the creative space, Colie believes every creative deserves to build a business that is sustainable and profitable, and no one should quit their 9 to 5 only to work 24/7 [in their business].

The truth—automated systems can save us all from being overworked and overwhelmed.

I believe every creative deserves to turn their craft into a business that brings them joy and profit.

Hi, I'm Colie. 

Your business works, but your backend is costing you.

A 4-Part Audio Series for service-based business owners who are ready to upgrade their “just fine” client experience, unlock higher pricing, increase referrals, and grow more sustainable revenue—without overworking behind the scenes.

Get the FREE 4-part audio training series

Systems That Sell

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