client emails vs email marketing

Client Emails vs. Email Marketing: What’s the Difference (and Why It Matters)?

Business, Client Experience, Communication

When it comes to running a service-based business, it’s important to understand the difference between client emails vs. email marketing. Email marketing courses often focus on building lists and selling to a broad audience, but client emails are about 1:1 communication that shapes your client experience. In this post, we’ll break down how the two […]

The Systems, Tools, and Strategies Every Photographer Needs to Save Time and Book More Clients

When I started my business in 2012, I did everything manually. Every email? Typed from scratch in Gmail. Invoices? Sent through PayPal. Contracts? Scattered across multiple platforms. It wasn’t until 2015 that I realized how much time (and sanity) I was losing by not having a centralized system. Enter the CRM—Client Relationship Manager. If you’re […]

Automation, Business, Client Experience, Photographers, Productivity

3 Reasons Why I Recommend The HoneyBook Scheduler

Running a service-based business means juggling inquiries, session bookings, and contracts—all while trying to stay organized. (And let’s be real, that’s a lot.) The good news? The HoneyBook scheduler takes the chaos out of scheduling and turns it into a seamless, automated process. Instead of back-and-forth emails, double bookings, or manually inputting project dates, HoneyBook […]

Automation, Business, Client Experience, Features, Honeybook, Productivity

Applying for Grants & Overcoming Adversity with Katrina Cross-Daniels

Business, Podcast

Beyond our careers, we’re real humans experiencing real obstacles in our lives. Katrina joins us to share how a boudoir session helped her overcome a really dark and insecure time in her life, encouraging her to do the same for other women. Plus, listen in as she highlights how she’s been awarded a few grant […]

How to Create a Booking Proposal That Converts Clients with Confidence

If you’ve ever stared at a blank screen wondering how to create a booking proposal that stands out, you’re not alone. A well-structured proposal is like your magical unicorn assistant when it comes to turning inquiries into booked clients, and trust me, it doesn’t have to feel overwhelming. I’m here to walk you through exactly […]

Business, Client Experience, Honeybook

3 Must-Have Email Templates for Streamlining Client Communication

When it comes to running a business smoothly, one thing I’ve learned is the importance of systems (because trust me, I’ve seen how life-changing they can be). As a systems and client experience strategist, I’ve worked with countless business owners who were drowning in emails, spending way too much time crafting the same responses over […]

Automation, Business, Client Experience, Communication

Transforming Networking into Genuine Connections for Business with Mikki Wilson

Business, Podcast

Is networking a part of your business strategy this year? If it’s never felt like the right move for your business, today’s episode may change your mind. Master connector, Mikki Wilson, joins us to explore the importance of relationship marketing in growing a creative business, as opposed to traditional networking. Listen in as she shares […]

Building Your Content Strategy with the Marketing Jar with Dayna Schaaf

Does your marketing strategy and content fall flat? Maybe you struggle with knowing what to create. In today’s episode, Dayna Schaaf of This Can’t Be That Hard joins us to introduce The Marketing Jar, an analogy which categorizes marketing efforts into rocks, pebbles, sand, and water. Listen in as they share how prioritizing high-impact activities […]

Business, Marketing, Podcast

spotify wrapped for knowing how your business year went

Your Business Year, Wrapped: What Your Client Hub is Telling You About 2024

It’s that time of year again—Spotify Wrapped season, where playlists meet data magic! You know the drill: we all dive into our stats to see which songs we couldn’t stop playing, what genres defined our vibe, and just how much time we spent jamming out. (Spoiler alert: way too much.) But what if your business […]

Airtable, Business

I'm a Disney-loving family photographer, and filmmaker turned Workflow and Automations Guru who helps creative service providers automate their sh*t, reclaim their time and get back to living!

With 10+ years in the creative space, Colie believes every creative deserves to build a business that is sustainable and profitable, and no one should quit their 9 to 5 only to work 24/7 [in their business].

The truth—automated systems can save us all from being overworked and overwhelmed.

I believe every creative deserves to turn their craft into a business that brings them joy and profit.

Hi, I'm Colie. 

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